User Centric T&Cs - a fundamental for transparency, trust, & success

User Centric T&Cs – a fundamental for transparency, trust, & success

How often do you read the T&Cs before agreeing to install software, download some content, or access free WiFi?  Let’s face it very few people, if any, do.  And if you do, you’d have to wade through the equivalent of a short novel written in what seems to be another language. There’s an interesting technology…

Are you a 'digital native' - and how would you know?

Are you a ‘digital native’ – and how would you know?

The term ‘digital native’ is increasingly being used to describe a set of skills that organisations look to have throughout their teams.  But how many organisations have really thought through what they actually mean?  Having asked a few people what they mean, my rough and ready research would lead me to believe that there is…

Can you prototype a contract? - do we have the right contracting skills?

Can you prototype a contract? – do we have the right contracting skills?

In one of my sessions at the recent IACCM EMEA conference which looked at contracting skills I posed the question that whilst we would rarely let a product get to market without some form of testing or prototyping, how many commercial or contract management professionals consider testing their contracting structures or agreements? If we look…

It's the way that you tell 'em - What can Business Learn from the Future of Storytelling?

It’s the way that you tell ’em – What can Business Learn from the Future of Storytelling?

Through the ages children the world over have used storytelling and game playing to learn and develop knowledge and judgement.  Yet in everyday business we see so little focus on its use to help make sense of the increasingly complex and interlinked world that we live in. Latitude Research, who help clients create engaging content,…