One of the key elements of successful business model generation is to align the incentives with the customer and/or users’ desired outcomes. If we stop and think about services that we like and come back to then it’s highly likely that the performance that we enjoy is underpinned by incentives that align with our desired…
How often do you read the T&Cs before agreeing to install software, download some content, or access free WiFi? Let’s face it very few people, if any, do. And if you do, you’d have to wade through the equivalent of a short novel written in what seems to be another language. There’s an interesting technology…
The difference between winners and losers is often that winners are able to see opportunities and position themselves to take advantage of them better than others in the market. Increasingly, positioning to take advantage of new opportunities can include the need to achieve business model transformation. We don’t have to look too far for examples of…
‘Innovation’, ‘big data’, ‘the cloud’, ‘sustainability’, and the list goes on. Business loves buzzwords. There’s no two ways about it, every technology wave, or generation has it’s lexicon. I came across a great quote from Henry Ford’s autobiography in which he speaks about ‘making to order’: Ask a hundred people how they want an article…
Are you really walking the talk? Can you measure your actions and see improvements? This article reveals survey results that cover issues like these — results that might inspire a second look at your organization… As organizations, we believe the future of the professions we represent will be greatly enhanced by our ability not only…
…. it’s what you don’t that can be both an opportunity and a threat. When postcodes were rolled out in the UK back in the early 70’s they were primarily designed with the aim of helping sort and deliver mail better. Today, they are much more than this, and affect almost all of us on…
Big data is a hot topic. In the UK the National Health Service has spent the last 25 years bring forward the concept of anonymising patient data from GPs. The aim is to create a pool of data that can be used for analysis and research into health trends and research. There is a precedent…
In the age of ‘big data’ we see supermarkets as being at the leading edge of harvesting consumer information in order to drive their business, but are they missing a trick? In the UK, Tesco says that there are over 15 million Clubcard users, and Nectar states that it has over 19 million users. In…
Increasingly we live in a society where we expect everything to be available instantly, 24/7/365. Yet often we take for granted the time and effort that it has taken to achieve this for each individual product or service. On another axis the world is becoming increasingly interconnected and therefore more complex. How many of us…
Whether you like it or not we are all contributors and users of crowdsourced data on a daily basis. Examples are all around us, whether it’s: voting on TV talent shows; product ratings on Amazon; or traffic on Google Maps; or mobile phone coverage maps collated by RootMetrics from user supplied data. Whilst the first…