Innovation that's music to our ears - commercial innovation in reality

Innovation that’s music to our ears – commercial innovation in reality

One industry that isn’t a stranger to commercial innovation is the music industry.  Taking recording formats as an example, since the late 19th century there have been several waves of advancement, including: –  Phonograph cylinder (1888-1920’s) –  Vinyl (1920’s – early 1990s ) –  Cassettes (Late 1970’s – early 2000’s) –  CD’s (1982 – )…

Commercial Agility vs. Novelty - the role of commercial innovation

Commercial Agility vs. Novelty – the role of commercial innovation

One of the key battlegrounds between Google and Apple over the next few months will be in the area of music streaming.  The companies are likely to take subtly different approaches in terms of service offering and business model. Google’s recently launched ‘Play Music All Access’ is a subscription based service similar to Spotify and…