Can You See What it is Yet? - The Value of Systems Level Thinking

Can You See What it is Yet? – The Power of Systems Level Thinking

It’s hard to envisage a world without mobile phones, but they have only been around for some 20 years.  I remember back in the 90’s, with the proliferation of providers and competition there was a bit of an arms race between the networks to create the most attractive packages.  For the consumer this often meant confusion and…

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It's the way that you tell 'em - What can Business Learn from the Future of Storytelling?

It’s the way that you tell ’em – What can Business Learn from the Future of Storytelling?

Through the ages children the world over have used storytelling and game playing to learn and develop knowledge and judgement.  Yet in everyday business we see so little focus on its use to help make sense of the increasingly complex and interlinked world that we live in. Latitude Research, who help clients create engaging content,…

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Yield management for restaurants?

Yield Management for Restaurants

I listened to an interesting interview recently about a new service which brings airline style ticket pricing to restaurant booking. We are all used to seeing the cost of an airline ticket fluctuating with demand.  What is going on in the background in simple terms is that the airline, with a fixed supply (i.e. number of seats), …

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